Staging is Less Expensive and More Effective than your first price reduction
- When you factor in all the carrying costs for the seller if the home doesn't sell quickly, you soon realize that staging is less expensive than a price reduction.
- To stage a vacant home usually costs less than 1 mortgage payment, but on average will save you more than 3 payments.
- A HomeGain Survey found that sellers who spent money on staging recouped 100% of their investment.
Check out our PORTFOLIO page to see our work!
Top Tips for Choosing the Right Home Stager for your Project
1. Make sure to Review the Stager's Portfolio (Style) - Every home stager designs differently, so don't assume we are all equal and have the same aesthetic. Have a clear idea of their talent by reviewing their portfolio and style ahead of time.
2. Ask to See Examples of Their Inventory in a Space - Each home stager shops differently and we can all agree that Walmart furniture is not the caliber of Restoration Hardware furnishings. Make sure to review the stager's portfolio, so you are happy with their inventory and quality of furnishings.
3. Make Sure the Staging Matches the "Luxury Level" of the Home - Every home is unique, so it's critical to match the furnishings with the level of luxury the buyer demographic expects in the home.
4. Make Sure the Scale Matches the Size of the Room and Home - The scale of furnishings in a space matter and should fill the space appropriately. Small scale living room furniture in a large, grand space will look like doll furniture. Conversely, a king bed in a smaller sized bedroom will cramp the room.
5. Make Sure the "Style" Matches the Style of the Home - Architectural style matters and buyers have an expectation of what they want to see inside the home many times by looking at the outside of the home.
6. On-trend, Statement Pieces are Not Cheap.....BUT, That's What Buyers Need to See - Luxury begets luxury and buyers are looking to "aspire to live in that home". Buyers are looking to move up in Size, Status and Style, so stagers need to have statement items, well placed in the home in order for the buyer to fall in love.
7. You Usually Get What You Pay For in a Vacant Home - Home Stagers have to charge enough to cover the cost of their inventory and time, so technically you are always getting what you pay for when it comes to the furnishings that go into a space. Unfortunately, many times stagers simply cut out inventory in order to fit your budget...this does not make for a very nicely staged home.
8. Education and Reputation Matter - The staging industry is not much different than the real estate industry, so check a stager's credentials and proof of insurance.
I am dedicated to enhancing your reputation with the quality of staging and design we put into your listing.
I know that when you look good....I look good, so I am excited about this potential partnership!
2019 NAR Staging Stats
- Almost half (44%) of Seller's Agents believe the staging of a home increased the value of the home 6 - 20%.
- Over 83% of buyers find it "easier to visualize the property as their future home" when it is staged.
- Over 94% of Buyer's Agents say that staging has at least some effect on the buyers view of the home.
- Absolutely No (0%) Seller's Agents believe staging had a negative impact on the value of the home.
-One-quarter (25%) of Buyer’s Agents said that staging a home increased the dollar value offered between 1% and 5%, compared to other similar homes on the market that are not staged.
Other Home Staging Stats:
- Buyers will stay in a vacant home an average of 5 minutes but will linger in a furnished home an average of 40 minutes. Studies show that the longer a buyer remains in the home, the more likely they are to make an offer.
We would love to work with you!